What is link popularity?

Link popularity is one of the killer app's in good search engine ranking, especially in Google. This makes them an essential part of our Website optimisation programme.

Page rank measures the number and quality of links to a particular page (inbound links). Google pioneered this method and it is quickly becoming the industry standard. The number and quality of inbound links is becoming as important as the optimisation of page content.

Why do we do it?

The number of inbound links to a website is used by Google and other search engines to determine your importance as a site. Sites with more inbound links as a general rule of thumb are considered more important and will generally rank more highly for their terms. The above formula illustrates that a link from a webpage with a Google page rank of 4/10 will count as a backward link and therefore increase your website page rank. Depending on the competitiveness of your industry you may need to acquire anywhere from 10 - 1000 backward links to aid search engine positioing.

What does Net Affinity do?

In link building, we will deploy your own personalised link back programme, structuring links that will positively influence your search engine ranking and identify and approach suitable partners to encourage them to link to you.

Optimise text link creatives

Proactive link recruitment

Retro-active link reforming

These three stages we use to maximise your linking strategy, of which is an integral part of your search engine optimisation campaign.

MORE INFORMATION

For more information and pricing on this service please CLICK HERE to contact us.