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Irish hoteliers, prepare for the new February bank holiday

In Ireland, we have been blessed with a new Bank Holiday – St Brigid’s Day (this year, falling on Monday February 6th).  The origins of her Feast Day, on 1 February, are thought to originally be a pagan festival called Imbolc, which honoured Brigid as the goddess of poetry, healing and fire, and marked the […]

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New year, new hotel bookings

What will 2023 bring? We don’t know for certain, but there are plenty of reasons to be positive if you work in the hospitality industry.  For starters, the latest Expedia Group’s first-party data also showed an increase in business travel in Q3 of 2022. This return of business travel was particularly impactful for big cities. […]

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A 2022 roundup for hotels

2022 was the year the world’s feathers finally settled after such a tumultuous ruffling. It was certainly a year of growth, a year of hope, a year of exploration – both for the hospitality industry and beyond. What happened in 2022? What were the trends, changes and topics of discussion? Many of them will leak […]

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Book direct is growing – here’s how to strengthen your strategy

Online Direct Is the Fastest-Growing Hotel Distribution Channel Is that the most exciting statement you’ve seen today?! Last week, market and consumer data specialists Statista obtained and released very interesting and exciting information in the realm of hotel bookings. It seems that online direct is officially the fastest-growing hotel distribution channel in Europe. From 2017 to […]

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10 things to look for in a hotel booking engine provider

Your hotel booking engine provider should give you a highly flexible, fully controllable, feature-rich solution, along with genuinely in-depth reporting and a capable team ready to support you. Why is having the right booking engine provider so important? We have gathered 10 key things we think you need to look at when you are reviewing […]

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Hoteliers, improve conversions with email marketing

Email is one of the most effective and powerful ways of communicating with your customer base, especially in a world full of consumers who expect to be communicated with on a ‘personal’ level.  ‘Personalization & individualization are two of the biggest problems today’s hoteliers face’ With nearly half of consumers feeling as though they receive too many […]

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