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Grow your direct business with the best technology by your side

For more than two decades we’ve been empowering Independent, Resort and Group hotels to grow their business through direct bookings.

Our entire product suite is built around your guests

We deliver an immediate, sustained increase in direct business for your property through the market’s latest booking engine technology, and partnered with highly specialised expertise in digital marketing and web design.

  • Enhance Your Hotel’s Identity

    Let your hotel’s personality shine through beautifully designed sites that are fully optimised by our team of experts.

crafted products

We stop at nothing to give your
property an edge 

That way you can focus on creating the best experience there is, becoming
embedded in the hearts of your guests, and ensuring they return again and again.

Booking Engine

Personalised, powerful, precise:
The future of hotel booking technology

Gift Vouchers

Highly customisable vouchers, quick to implement and easy to redeem

Client Services

5 star service that’s one step ahead of everything you need

Website Design

Let your property’s personality shine through

Digital Marketing

Tailored marketing strategies with measurable impact

Meta Search

Experience seamless meta search connectivity

SmartPayments

Seamlessly collect payments and reduce manual work

Smart Channel Manager / GDS

Connect hundreds of OTAs and GDS channels

customer successes

Case Studies 

Our products deliver tangible results. Read about the success of our clients.

They’re attentive, extremely helpful, and feel like part of the team. They’re a huge part of the revenue that this hotel generates.

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Castleknock Hotel

Dublin, Ireland

For us, Net Affinity was the obvious choice. The website, the booking engine and the continuous support have been invaluable in growing our business.

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Barberstown Castle

Kildare, Ireland

The main thing we really love about Net Affinity is that they continuously evolve their product with us in mind. It really feels like a collaboration as opposed to a client-and-provider relationship.

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Galgorm Collection

Antrim, Northern Ireland

Inside Edge

Latest News

Access all of our latest updates, insightful industry news and highlights from events we host and attend.

Landing pages for hoteliers
  • Digital Marketing

10 minutes

The ultimate guide for strengthening your hotel’s landing pages

In the digital age, a well-designed landing page can make the difference between a booking and a bounce. But despite its importance, many hoteliers still have questions about what a landing page really is – and how to use one effectively. Here we’ll explore the top five most frequently Googled questions about landing pages, and […]

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  • Digital Marketing

Castleknock Hotel Grows Direct Bookings by 23% with Net Affinity

Castleknock Hotel is a contemporary four-star property nestled in North County Dublin, just 15 minutes from both Dublin Airport and the city centre. With 190 stylish bedrooms and the capacity to host conferences and banquets for up to 350 delegates, it’s a versatile venue that caters to leisure, business and events guests alike. As a busy […]

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Unlock Commercial Success with Net Affinity

Ready to take the first step towards a more efficient, flexible, guest-centric approach to hospitality?

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