In the wake of the 2025 shift toward “high-value simplicity“, the hospitality landscape is bracing for its next major evolution. The era of “mobile-first” as just a buzzword is over; we are now entering the era of mobile dominance. For hoteliers, the narrative has changed yet again. It is no longer enough to simply have […]
In the wake of Black Friday and Cyber Monday 2025, the hospitality landscape has revealed some significant shifting trends. The period of guaranteed returns for simply participating is over; we are now in an era where strategy is paramount. For hoteliers, the narrative has changed. It is no longer enough to just launch an offer […]
As we look toward 2026, the hospitality landscape is shifting from a period of digital adoption to one of digital refinement. The last few years were about acquiring tools; the next twelve months will be about making them speak to each other. For hoteliers, the goalpost has moved. It is no longer enough to simply have […]
At Net Affinity, we understand that the festive period is one of the busiest and most commercially valuable times of the year for hotels. That’s why this week, we’re sharing our expert housekeeping checklist to help hoteliers maximise visibility and bookings as we approach the Christmas and New Year season. From your website and marketing […]
As the summer peak fades, autumn offers hotels fresh opportunities to attract new guests. Couples seeking cosy escapes, families planning Halloween adventures, and early Christmas bookers are all looking now. To capture this demand, it’s crucial to have your seasonal strategy ready – supported by the right digital tools. At Net Affinity, we help hotels […]
In the ever-competitive hospitality industry, one of the most important assets a hotel can have is a well-optimised marketing landing page. This serves as a crucial touchpoint for potential guests, influencing their decision to book directly with you rather than through third-party booking channels. In this blog, we will explore the best practices for optimising […]
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