Killashee Hotel increases revenue by 10% through its partnership with Net Affinity / Smarthotel

We recently sat down with Orla McCabe, Director of Sales and Marketing, and Ger Alley, General Manager at Killashee Hotel, to hear about their long-standing partnership with Net Affinity / Smarthotel.

Set within 55 acres of countryside, Killashee has invested more than €7 million in enhancing the guest experience. As part of this continued development, the hotel wanted to strengthen its digital presence, improve the online customer journey and grow direct revenue.

Orla said: “Every touchpoint was about improving our customer journey across all areas of the business. We wanted to develop revenue, improve efficiencies on the website and grow our digital space.”

She continued: “Net Affinity / Smarthotel have made the process so easy for us. Their level of knowledge, attention to detail and advice on what will work best for our hotel have been invaluable.”

Between 2024 and 2025, Killashee achieved a 10% increase in revenue, alongside growth in occupancy, package sales and dynamic package sales.

Orla added: “Every time we finish a call, I come away feeling confident that we are in very safe hands.”

Ger said: “We have exciting plans for the next three years and we will be delivering those plans with Net Affinity / Smarthotel.”

Watch the full video case study below to learn more about Killashee’s results and its partnership with Net Affinity / Smarthotel.