Darkness into Light is an annual walking event and fundraiser held, primarily, across the island of Ireland. Participants meet before dawn on a particular Saturday in May and walk or run for 5 km to meet the sunrise. The event is hosted in support of Pieta House, which provides counseling to anyone struggling with suicide or for […]

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On the 1st May 2025, Net Affinity will be attending the National Hotels Marketing Conference in Birmingham. NHMC, will be held at the Hilton at St. George’s Park, Burton-upon-Trent, Staffordshire, and promises to deliver a day not to be missed for all those in Hotel Marketing, Sales, and PR. This national conference offers delegates the opportunity […]
This year marks the 30th HMA Hotel Marketing Awards, and what better place to celebrate than at the wonderful Savoy Hotel in London. The Hotel Marketing Association Awards recognise & celebrate Marketing Best Practices in the UK hotel industry and the best marketing talent. The various categories of awards reflect what is current in hotel marketing. […]
Net Affinity is pleased to announce that it has been named a Google Premier Partner for 2025. In February, Google recognised the achievements of top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the Google Partners program. Net Affinity has been named a 2025 Premier Partner, which means: ● We […]
Net Affinity, a market leader in the UK and Ireland with a growing portfolio of hotels internationally, welcomed more than 140 independent hoteliers to Dublin’s Castleknock Hotel on Tuesday 11th February. Following an open address from William Cotter, Founder and Managing Director of Net Affinity, which is celebrating 25 years of supporting the industry this […]
This Year, Net Affinity is excited to attend ITB in partnership with Smarthotels. ITB Berlin has been the leading platform for the global travel and tourism industry since 1966. Under the motto “The world of travel lives here,” ITB Berlin 2025 once again expects exhibitors and trade visitors from all over the world. Around two-thirds of the exhibitors and nearly half of the […]