Posted
24/03/2014
Dublin Based Net Affinity are delighted to announce their integration with meta search giant Trivago. Clients of Net Affinity can now feed live rates and availability directly into the Trivago platform.
Meta Search Marketing is increasingly being considered as an important digital marketing channel for hotels allowing them to decrease their distribution costs, by driving more direct business.
Late last year, Net Affinity also announced their integration with Tripconnect, the Meta search platform provided by TripAdvisor.
The Trivago business model is similar to that of other Meta search channels, where hotels can feed live rates and availability through a technology provider and appear alongside OTA’s. (Bidding is based on a cost per click basis.)
Trivago is Europe’s largest hotel meta-search destination, where visitors can easily find the best deal by comparing prices from over 500,000 hotels and over 100 booking sites worldwide. Founded in 2004, trivago is based in Dusseldorf, Germany.
Contact your account manager to find out more and to discuss your options,
Alternatively, send a query to hello@netaffinity.com to register your interest and one of the team will be in touch.
