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WHY
WE'RE HERE
As a technology and digital marketing company specialising in driving new business directly to a hotel's website, your success is our success.
Our goal is to help independent hoteliers achieve a strong online presence, and empower them to drive bookings directly through their own brand website, keeping them in control of the booking process.
This statement is true to our core business values and one that we believe in passionately.
Who We Are
Who We Are
Focused exclusively on the hotel sector, we have collated the brightest, most commercially focused, experienced and passionate team of online marketers, account managers, designers and developers in the industry. Our combined skill sets ensure our clients’ online success and drive continued growth for your bookings and revenue.
company news
We're going to Fitur, see you there!
We're really excited to be attending international tourism trade fair, Fitur, in Madrid this Wednesday!
Winners in the Hotel Tech Awards!
No January blues in sight - we're celebrating our win this week in the 2019 Hotel Tech Awards for Top Rated Hotel Booking Engine!
Net Affinity Sponsor Sales & Marketing Manager of the Year at the 2018 IHI Awards
This year, Net Affinity sponsored the Sales and Marketing Manager of the Year award, which was won by Helena O’Brien from the Montenotte Hotel in Cork.
Christmas Shoebox Appeal 2018
Our shoeboxes have been sent off! We were delighted to work with Team Hope Ireland on their Christmas Shoebox appeal again this year.
Net Affinity wins 3 Davey Awards for our Website Design Work
Net Affinity are delighted to have won three Davey Awards!
Net Affinity sponsor Hotel Catering and Review's Gold Medal Awards
Net Affinity sponsor Hotel Catering and Review's Gold Medal Awards this year
Hoist Group Ireland's Inspiration Day
Our eCommerce team lead, Helena Rowe, gave a talk at Hoist Group Ireland's Inspiration Day, which took place on October 2nd.
IHF's President Golf Day
Our Ecommerce Manager, Niall, attended this year's IHF's President Golf Day, coming in second place overall!
The Business Intelligence Console Has Launched!
Net Affinity are hugely excited to announce the launch of our Business Intelligence Console; an innovative new booking engine feature available as part of our market-leading Booking Engine technology.
Net Affinity Wins 3 Design Awards for IMA 2017
We are happy to announce that Net Affinity has picked up two Best in Class awards from the Interactive Media Council’s Design awards. These high-level awards are for our design team’s hard work designing the websites for the Historic Hotels of Europe and Mespil Hotel Dublin.
Net Affinity Collects Award For Responsive Web Design
We’re very proud to announce that our website, NetAffinity.com, has been presented with the Best Technology Mobile Website Award for Responsive Web Design by the Mobile Web Awards 2017. It’s a huge achievement to be recognised by The Web Marketing Association for excellence in mobile web development.
IHI Annual Conference: Touch, Pause, Engage
Our Managing Director William Cotter is giving a talk today at the IHI's Annual Conference, centered around a theme of 'Touch, Pause, Engage.' He will be covering Engage, and discussing ways for hoteliers to connect with a digital audience and promote their brand online.
Net Affinity Wins 2 Davey Awards
Net Affinity is delighted to announce our most recent accolade for web design. The Maryborough Hotel and the Royal Sun Resort have both been awarded a 2017 Silver Davey Award for the Hotel and Lodging Website category with their stunning sites.
Introducing the New NetAffinity.com
Our new site presents the best of what we do. With an intuitive design, we’ve made it even easier for our visitors to learn about our services and product solutions, as well as finding out a little more about our values as a company.
Net Affinity Increase the Speed of Their Mobile Web App by 20% with AMP
Net Affinity are AMPing up their mobile web app. They have recently rolled out updates to their mobile web app across all users of the app. This update uses the AMP framework, whose many benefits include improving site speed. This update has already increased site speed by an average of 20%.
Meet the Team
William Cotter
Managing Director
Nick Harris
IT Director
Sharon Power Cowley
Sales Director
Hollie McHugh
Marketing Director
Gemma Hynes
Client Services Director
Janice Epstein
Finance Director
Dan Prado
Design Manager
Julie Rourke
Projects Manager
Brian Malone
Web Development Manager
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People
Our COre Values
01
Respect
To have the utmost respect for one another
02
Honesty
To build trust by communicating openly and honestly
03
Creativity
To encourage creativity, innovation and lateral thinking
04
Teamwork
To promote team collaboration & a positive approach to challenges
05
Fun
To embrace social interaction and active participation
06
Support
To support personal growth and appreciate self-direction
07
Commitment
To be passionate about our work and committed to our goals
08
Excellence
To strive for service and operational excellence
09
Loyalty
To demonstrate our loyalty to our team, our company and our brand
10
Integrity
To act with integrity in all that we do
Giving Back
At Net Affinity, giving back is a huge part of what we do. We were founded on principles of compassion and fairness, and giving back to the community is an essential part of our culture.
We partner with LauraLynn, Ireland’s children’s hospice, to help them make a lasting difference. We also work with other charities to help needy children in Ireland and abroad, and run fundraisers regularly.
Our fundraisers tend to be filled with delicious treats and top-notch coffee – we believe in mixing business with pleasure!
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